Vic Keller
About Vic Keller
Vic Keller, through his legacy of building and scaling high-performance businesses, is applying that same formula to Phyzix — a brand engineered to redefine carwash chemical performance and service excellence. His track record of creating over $10B in enterprise value and partnering with giants like Berkshire Hathaway brings credibility, capital discipline, and operational precision to Phyzix.
Phyzix isn’t just another chemical brand — it’s built on Keller’s core principles:
- Category dominance through innovation
- Scalable systems that simplify the operator’s life
- World-class culture and leadership
Under Keller’s direction, Phyzix aims to become the most trusted carwash chemical company in America, delivering not just chemistry — but confidence at every wash.