Ygor Brito

About Ygor Brito

Ygor Brito leads marketing for Phyzix with a clear mission: to help car wash operators discover smarter chemistry, build stronger brands, and grow their businesses with confidence. With a background in marketing strategy, demand generation, and brand development, Ygor brings a modern, data-driven approach to an industry ready for innovation.

Ygor specializes in translating complex products—like advanced car wash chemistry—into clear, compelling stories that connect with operators and drive action. From digital campaigns to trade show activations and content strategy, he’s focused on helping Phyzix become the go-to brand for operators who demand performance, efficiency, and standout results.

At Phyzix, Ygor plays a key role in shaping the brand’s voice, growing awareness nationwide, and positioning operators as the heroes of their success stories—with chemistry that helps them win.

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